OpenAI’s new alliance with Broadcom confirms PRJ Analytics’ September forecast — that the next phase of the AI revolution would bring hardware giants directly into the battle for compute sovereignty.
Back on September 23, PRJ Analytics published “Nvidia’s $100B OpenAI Bet: 3-Year Payback — and the Big Question: Who Will Broadcom, AMD Back?” — where we noted that Nvidia’s multibillion-dollar investment in OpenAI would inevitably provoke a strategic response from other chipmakers.
Our question was simple:
“If Nvidia is betting $100B on OpenAI, the next big question is — who will Broadcom and AMD back?”
Now, the answer is in: Broadcom has officially joined forces with OpenAI, co-developing the company’s first in-house AI processors — and in doing so, reshaping the balance of power in the AI hardware race.
According to Reuters and the Financial Times, OpenAI will design its own AI chips, while Broadcom will handle development and deployment.
The scale of this partnership is enormous:
Broadcom’s stock jumped immediately on the news, reflecting investor recognition that this move could elevate Broadcom from a networking supplier into a full-fledged AI compute powerhouse.
The alliance reflects three structural forces reshaping the AI ecosystem:
Broadcom, long dominant in networking and interconnect solutions, now extends that dominance into AI accelerators, combining chip design and data center infrastructure under one roof.
This is vertical integration at industrial scale — and it echoes what PRJ Analytics foresaw: the convergence of AI model developers and hardware enablers.
For nearly a decade, Nvidia’s GPUs defined the AI age.
But OpenAI’s new direction signals the beginning of the post-GPU era — where companies build purpose-built chips optimized for their own models.
This is the same strategic shift that drove Google’s TPUs, Amazon’s Trainium, and Meta’s MTIA.
Now, with Broadcom joining forces, OpenAI becomes the newest entrant in the race toward AI compute independence.
In practical terms, it means:
Winners:
Losers:
Of course, building custom silicon is risky.
Even tech giants like Google and Meta spent years perfecting their designs before achieving competitive performance.
For OpenAI, success depends on execution — balancing performance, energy efficiency, and thermal management at scale.
But the ambition is unmistakable.
Deploying 10GW of infrastructure isn’t a research experiment — it’s an industrial revolution.
And it marks the first real challenge to Nvidia’s monopoly-level influence over AI compute.
In the early days of AI, innovation meant writing better code.
Now, it means owning the machine that runs it.
OpenAI’s Broadcom partnership represents a paradigm shift — from renting compute power to building it.
The players that can secure and optimize their compute pipelines will define the next decade of AI.
As we wrote in September:
“The AI gold rush won’t just reward those who train the best models — but those who own the most efficient shovels.”
OpenAI and Broadcom are now building those shovels — together.
More interesting blogs: www.prjanalytics.net/insights-en